Research Your Community

Additional Research Tools

For additional tools to help you do your own surveys of the financial habits and needs of households in your community, the institutions available to serve them, and your community’s capacity to undertake a Bank On initiative, see Local Market Research tools.

Knowing the size of the unbanked and underbanked population in your community is helpful in understanding the needs of your local market. Learning which populations within your community are at higher risk for being financially underserved can also help you design an effective and well-targeted financial access strategy.

Use the data tool below to:

  • Download estimates of the number of unbanked and underbanked households at the city/town, county, metro area and state levels.
  • Download supplementary demographic data on at-risk populations in your community.
  • Map unbanked and underbanked households down to the neighborhood level. Or to search an interactive map of the US, click here.
  • Print a customized report on the financially underserved in your community.